AI Insights · Timothy · October 2021
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Oceania Q3 2021
Explore the performance trends of the top delivered meal kits and specialty foods apps on iOS in Oceania during Q3 2021, with insights on downloads and active users.
In Q3 2021, the top 5 delivered meal kits and specialty foods apps on iOS in Oceania showcased varying trends in downloads and active users. Here’s a breakdown of their performance:
HelloFresh: Meal Kit Delivery saw a fluctuating pattern in weekly downloads, peaking at 6.7K in mid-July and then stabilizing around 5.6K by the end of September. Active users started at approximately 150K, dipped to around 135K in mid-September, and then rebounded to 151K by the end of the quarter.
Dinnerly: Meal Kit experienced a significant spike in downloads in mid-July, reaching 2.3K, and maintained a moderate level around 1.4K-2.3K throughout the quarter. Active users showed a steady increase, starting at 22.7K and reaching 26.4K by the end of September.
Marley Spoon had an uptick in downloads mid-quarter, peaking at 2.5K in mid-August before settling around 857 by the end of September. The app's active users also increased, starting at 6.8K and reaching 8.5K in mid-August, before declining slightly to 6.7K by the end of the quarter.
Youfoodz saw a peak in downloads in mid-August with 2.5K, but this number gradually decreased to around 733 by the end of September.
EveryPlate: Cooking Simplified experienced a moderate level of downloads, reaching a high of 2K in mid-July and ending the quarter at around 1.2K. Active users showed an upward trend, starting at 3.4K and ending at 4.1K in late September.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.
